Guinness Nigeria has expanded its packaging portfolio with the introduction of a new 440ml can of its flagship Foreign Extra Stout (FES), giving consumers more volume and value while preserving the stout’s signature bold taste.
The larger can reflects the company’s response to evolving consumer expectations and value-driven trends, offering an enhanced drinking experience with a bigger pour while retaining the richness and character that have made Guinness a preferred stout among Nigerians.
Yinka Bakare, Director of Marketing and Innovations at Guinness Nigeria, said the innovation demonstrates the company’s “deep and ongoing conversation with our consumers, understanding what they value most and ensuring we deliver it with excellence.”
The 440ml can underscores Guinness Nigeria’s commitment to meaningful innovation rooted in consumer insight, reinforcing its leadership in Nigeria’s stout market.
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The new can is available nationwide in supermarkets, liquor outlets, bars, and hospitality venues.
The launch comes as Nigerian consumers increasingly seek products that offer greater value and convenience, highlighting Guinness Nigeria’s effort to meet expectations while strengthening its market position.